Song:Lifestyle
Single:Lifestyle
Cash Money Records is a very successful rap music label owned by Bryan "Birdman" Williams and brother Ronald "Slim" Williams. In 2013, they were looking for a way to promote new signings without having to invest in a full album. They can test out artists to see if they are worth keeping around. They decided to release a various artists album under the name Rich Gang. It was a good idea to label it so fans could easily find it. For the 2013 debut CD Rich Gang, they decided to have established stars on the album just so the audience would become familiar with Rich Gang. Fortunately the single Tapout reached #44 on the Billboard Hot 100 and the album also sold well. Tapout featured Lil Wayne, Birdman, Future, Mack Maine and Nicki Minaj. Anyone who bought the album got an assortment of artists. Once the Rich Gang was established, Cash Money released the single Lifestyle in 2014. This was only available as a digital download. This single did better than Tapout. It topped the R&B charts and it reached #16 on the Billboard Hot 100. The featured rappers are Jeffery "Young Thug" Williams and Desquantes "Rich Homie Quan" Lamar. As it turned out, neither of these guys signed with Cash Money. Williams bounced around several labels and has now started his own label. Lamar is working on his debut album for Motown. the single was produced by Cash Money house producer London "London on da Track" Holmes. Cash Money has released several Rich Gang singles. None of them have charted and Cash Money hasn't compiled them on one album. Lifestyle is available as a single and it's also on the various artists album Now R&B Vol. 1 available from iTunes. I expect Cash Money to continue to release Rich Gang singles. Just remember Rich Gang is not a group but an identifying label. Here's the video for Lifestyle by Rich Gang featuring Young Thug and Rich Homie Quan.
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